Whining GU10 spots: Will there be a new hardware version after all?

The stage is set for brighter GU10 spotlights from Philips Hue

Unboxing and setup: The new Hue Secure Camera

These are all Philips Hue novelties and prices in June

LUMIMAN Smart GU10 Bulb, Music Sync, 6 Packs, Compatible with Alexa and Google Assistant, Smart Wi-Fi Control(2.4GHz Only), RGBCW Color Changing, 5W, 400LM, for Range Hood, Tracking Light, Spotlight

How would I go about replacing this with GU10 Bulb? More info in comment : r/Hue

VANoopee GU10 Track Lighting Heads H Type Gold LED Track Light Heads Compatible with Halo Style System, MR16 GU10 Base Adapter Ceiling Spot Light Fixture Direction Adjustable, Pack of 4, No Bulbs

PHILIPS MASTER LED BULB 4.9W 220-240V GU10 36D DIMMABLE [2700K/3000K/4000K] PHILIPS LIGHTING PHILIPS BULB Kuala Lumpur (KL), Selangor, Malaysia Supplier, Supply, Supplies, Distributor

Whats the difference between these two GU10 spots, or is it actually the same thing? : r/Hue

How Bright GU10 Adjustable Museum Spotlight Double Head Track Light for Gallery and Restaurant - China Track LED, Track Lamp