Chiara Ferragni: Top influencer Ferragni fined $1.2 mln in Christmas cake advertising case, ET BrandEquity
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Chiara Ferragni: AGCM said advertising and higher pricing misled consumers to think that by buying the cake, they were directly contributing to a charity for bone cancer research at a hospital in Turin, and also that Ferragni was herself making donations. Balocco had made a 50,000 euro one-off payment to the hospital months before launching the Ferragni pandoro, so sales for the product had no effect on charity donations, the regulator said.
ETBrandEquity An initiative of The Economic Times
Top influencer Ferragni fined $1.2 mln in Christmas cake advertising case
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Chiara Ferragni fined one million euros - Luxus Plus
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Top influencer fined $1.2m in Christmas cake advertising case
Chiara Ferragni: Top influencer Ferragni fined $1.2 mln in Christmas cake advertising case, ET BrandEquity
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Italian fashion influencer Chiara Ferragni fined nearly $2 million for misleading Christmas cake ad
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Influencer Fined for Unclear Cake Advertising
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Italy's biggest influencer Chiara Ferragni now faces FRAUD probe weeks after making grovelling apology to 30 million fans for 'misleading claim' that pandoro cake sales would fund children's hospital
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Top influencer Ferragni fined $1.2 mln for misleading Christmas cake advert
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Fashion influencer Chiara Ferragni apologises to her 30 million Instagram followers for misleading charity claim after she is fined £930,000