The world of K-pop beauty is changing as we know it—and it begins with NewJeans

South Korean girl group NewJeans may have just debuted this year, but they're already setting a new standard of fresh-faced beauty in K-pop

Hanni, of NewJeans, to Front Armani Makeup Globally

Meet Min Hee-jin, mastermind behind K-pop girl group NewJeans: the CEO of Hybe sub-label Ador helped launch Girls Generation and Exo at SM, so why has her new group's branding been slammed?

How Young Is Too Young To Be A K-Pop Idol?

NewJeans is a new kind of K-pop juggernaut : Pop Culture Happy Hour : NPR

How Levi's is using K-pop's TikTok popularity to appeal to Gen Z

NewJeans Brings Grungy Style to Seoul Fashion Week in Vetements Boots – Footwear News

NewJeans' Minji and Hanni lead December's K-pop Female Idol Brand Value Rankings, Girls' Generation's Taeyeon secures to third place

6 Style Trends That NewJeans Is Bringing Back With A Fresh Take

FACTCHECK] As K-pop diversifies, take a look back at the changing lineups of acts

What K-pop idols have visuals that fit into new jeans? - Quora