K-Pop Group NewJeans Partners With Levi's® - Levi Strauss & Co

The Levi’s® brand is partnering with NewJeans, one of Korea's top K-pop girl groups, to further its ambition to engage younger customers.  

NewJeans, NewJeans Wiki

NewJeans Confirmed As Newest Global Ambassador For Levi's

NewJeans x Coca-Cola Zero Music Video

Levi's names NewJeans as new global brand ambassadors

New Jeans and the Wisdom of Adolescence — PhotoBook Magazine

Levi's celebrates milestone anniversary with NewJeans

New Jeans and the Wisdom of Adolescence — PhotoBook Magazine

K-pop group New Jeans become Levi's Global Ambassadors

Who is more popular at this point in time, New Jeans or IVE? - Quora

Levi's featuring NewJeans

NewJeans on X: NewJeans @ LIVE IN LEVI'S 👖❤️✨ #NewJeans #뉴진스 #LiveInLevis / X

How K-pop group NewJeans became an overnight fashion favorite

NewJeans and Levi's Campaign Celebrates 150 Years of 501 Denim